The top 10 content categories to engage Millennials
By identifying which content categories are most interesting to Millennials, you can maximize your content efforts. To know which categories are most popular is to know what to actually create content about. And that’s extremely helpful. Now don’t start thinking ‘I’m a hotel, so my content should be about my hotel’. That’s passé. In today’s media landscape you ought to think broad.
How the Generator Hostels are satisfying their audience with content strategy
To reach Millennials, a strong content strategy is essential. Generator, the fastest growing hostel channel in Europe, has got this all figured out. With their high-end design, active social media channels and events they manage to create engagement and thus generate bookings for their hostels.
5 hospitality social media trends for 2018
As the new year has just started I decided to share my thoughts on the trends we’ll see in hospitality social media in 2018. This list is based upon the many articles I’ve read online, videos I’ve seen and so on.
Freestyle Friday – Logo Design for Restaurant & Bar “Bourbons”
In order to improve my skills, I have started a new project called ‘Freestyle Friday’. I work on a logo design each week. This week the client was Bourbons.
3 reasons why this video by the 7 Waves Hostel rocks
Video is processed 60,000 times faster than text. The 7 Waves Hostel in Portugal makes use of this fact by showing off their hostel in the next video.
Engage with your guests through polls – Social Media for Hotels #1
We all want more engagement on our hotel’s social media channels. A poll post is a great way to do this. In this post I explain how to use them.