Buyer personas. You may have heard of them. They are incredibly valuable and can benefit your restaurant, café, bar or likewise business enormously. But how do you create one? And what information should a buyer persona tell you?
As the new year has just started I decided to share my thoughts on the trends we’ll see in hospitality social media in 2018. This list is based upon the many articles I’ve read online, videos I’ve seen and so on.
In order to be the best, you need to beat the rest. That’s why looking at work from others is crucial for all designers. There’s so much excellent work out there and the one thing we should do is learn from it and then put this new knowledge to use.