Instagram for Hospitality: what works?
We’re living in a digital, visual world. Instagram is a platform that you can’t miss as a hospitality brand. You have to be present and use the platform to convince guests to promote, visit and enjoy your brand.
Hospitality Marketing Trends 2019 – Personalized Content
2019 is the year of personalized content. Calling your followers by name, making good use of their data and optimizing your content to be person-specific. Sounds difficult? It doesn’t have to be. Personalization is definitely not the easiest marketing tool to get a grip on but you can certainly apply it to your business without too much effort.
Hospitality Marketing Trends 2019 – Video and live streams
In the previous blog post here on Tremento I talked about what a top-of-mind brand is and how you can use triggers to become one. In the last post we talked about day-related triggers. This post, however, will be all about emotion-related triggers. This will be all about linking your brand to a certain feeling your customer might have often. Curious? Let’s get going.
Hospitality Marketing Trends 2019 – Micro-Influencers
In the previous blog post here on Tremento I talked about what a top-of-mind brand is and how you can use triggers to become one. In the last post we talked about day-related triggers. This post, however, will be all about emotion-related triggers. This will be all about linking your brand to a certain feeling your customer might have often. Curious? Let’s get going.
Triggers: use the situation
In the previous blog post here on Tremento I talked about what a top-of-mind brand is and how you can use triggers to become one. In the last post we talked about day-related triggers. This post, however, will be all about emotion-related triggers. This will be all about linking your brand to a certain feeling your customer might have often. Curious? Let’s get going.
Triggers: play with emotion
In the previous blog post here on Tremento I talked about what a top-of-mind brand is and how you can use triggers to become one. In the last post we talked about day-related triggers. This post, however, will be all about emotion-related triggers. This will be all about linking your brand to a certain feeling your customer might have often. Curious? Let’s get going.
Triggers: how to become top-of-mind?
To be remarkable as a brand is one thing, but to be top-of-mind is another. Top-of-mind means your brand is the first thing that pops up when somebody thinks about- or encounters something. For example, when someone says ‘phone brand’ to you, you’ll likely think ‘Apple’ or ‘Samsung’. Or maybe you go straight to ‘iPhone’. Similarly a specific brand will pop up in your mind when you’re thinking about cars, or supermarkets, or sneakers.
How to use the holidays on social media?
The holidays are around the corner. Christmas trees, shop windows full of quirky presents, delicacies and jiggly music: it’s everywhere. When we think of Christmas, we tend to think of families gathered together, romance, the color red, tables full of food. It’s a true holiday – for most people – and it’s one you, as a hospitality brand, should definitely make use of.
10 Photography Tips for Hospitality Brands
Photography is extremely important in the current online hospitality atmosphere. But there’s quite a lot of knowledge and information when it comes to taking good photographs/ So, in this article I’ll share 3 of the 10 tips I put together in a small, easy PDF.
Menu Design: inspiration and creative ideas
Every restaurant, café and bar has one, and many hotels, hostels and bed&breakfasts do too: a menu. Way too often the menu is boring, bland and not really selling anything. BIG MISTAKE! Your menu is a great tool to sell the items you want to sell the most. And the way to do this is through design.
