The Instagram Cocktail Bar Series #4: Mr Fogg’s

Instagram is a perfect place to show off for cocktail bars. In this Instagram Cocktail Bar Series, we look at a few cocktail bars from around the globe to figure out what it is they are they doing well on Instagram and what can we learn from them. In this post: Mr Fogg’s.

The Instagram Cocktail Bar Series #3: The Green Hour

Cocktail bars and Instagram. Should be an ideal combination, right? In this Instagram Cocktail Bar Series, we look at a few cocktail bars from around the globe to figure out what it is they are they doing well on Instagram and what can we learn from them. In this post: The Green Hour.

The Instagram Cocktail Bar Series #2: The Walker Inn

The Walker Inn - Instagram Cocktail Bar

What does cocktail bar The Walker Inn do on Instagram that makes them have more than 8K followers? In this Instagram Cocktail Bar series, we dive into their Instagram account to see what we can learn from them.

Technology and tourism in 2018

A look at 3 trends within travel technology that were named by a report of TripAdvisor. Unique and local experiences (we’ve seen that one come across very often lately), iconic places remain popular and options to skip the line.

Room Tour Videos – Social Media for Hotels #6

Room tour videos for your hotel's or hospitality brand's social media

Use room tour videos on social media to increase your audience and win new guests. However: there are a few golden rules! Your personality should shine through in the video, you need to manage the style and message you’re going to distribute. Even when working with an influencer. In this post, I show you some examples and give a few valuable tips for when you are going to create your own room tour videos.

Find your hospitality brand’s purpose with these 3 questions

A good content marketing strategy starts with knowing yourself. Your brand. Why you do what you do. By establishing a strong core, your chances of building an effective strategy increase exponentially. In this post I share some examples and questions with you to discover your brand’s purpose.

The 5 things influencing Millennials travel decisions

How do Millennials make travel decisions? Important aspects are authenticity, instagram, search engines and reviews.

With their desire to spend money on travel, Millennials are a very interesting target audience for hospitality brands. But how do you get these travel-savvy youngsters through your front door? In this post I’ll tell you about 5 things that have influence on a Millennial’s travel decisions. 

Content Consumption Trends and Millennials – Part 2

What are the 2018 trends in Millennial content consumption and how do they relate to travel?
The hospitality world is an industry continuously affected by innovation and technology. It’d be stupid for a hotel, hostel or any other hospitality related brand to ignore trends within content marketing and social media.

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