So you have got your rental and all the photos you need, but have you thought about how you are going to describe your rental? While pictures of your rental are crucial, potential renters will want to read your vacation rental descriptions to learn more about your property. Here is a quick look at what you need to know about creating engaging vacation rental descriptions.
1. Make a Snappy Title
This step is particularly important if you are creating a listing on a vacation rental site. You need your rental to stand out from the thousands of other rentals listed on the website. Other than photos, you can grab people’s attention with a great title.
When it comes to rental titles, the key is to show off the main features of your rental right away. Most renters will scroll through listings and only read the titles to see if you have what they need. Start with something basic, where you say how many beds and baths you have, along with how much and where the rental is.
For example: $2,000 - 3 Bed 3 Bath in Manhattan
You can add to that example by adding a few more key features. Adding some unique things that make your rental special are great, but keep it short.
For instance: $2,000 - 3 Bed 3 Bath in Manhattan with views of the park and city
2. Focus on Your Main Features
Now, let’s get into the actual vacation rental descriptions. Once you are done with your title, you can make a quick description of what your rental has to offer.
For instance: An apartment that has 1 master bedroom with an en suite bath along with 2 bedrooms and 2 bathrooms.
Once you get the basics out of the way, get into the best features of your rental that make it great. For instance, tall ceilings or huge windows are definitely loved by many people, so you can mention them like this:
The living room features tall ceilings along with huge windows to appreciate the full view the city has to offer.
It is also a good idea to always mention what is nearby your rental as one of your smaller “features” later on. Tell them about restaurants, museums, theme parks within the area to keep your guests entertained.
3. Be as Descriptive as Possible
Since you are writing a vacation rental description, you cannot skip out on the descriptive words. Adjectives, themes, and other powerful words are definitely going to be your best friend. Renters want to learn everything about your rental, but you can choose two key descriptive words to explain what your rental is.
Some examples of descriptive words are vintage, modern, upscale, funky, minimalist, traditional, etc. You do not have to solely rely on themes either. Mentioning how there is a ton of open space or natural lighting is a great addition to a descriptive rental description.
4. Always Leave Extra Info
Renters want to know if your rental can accommodate their needs and if they like your rules, so make sure to add them to your vacation rental descriptions as well. For instance, you can add your smoking policy, whether you accept children in your rental, if your place is pet-friendly, and other restrictions.
Do not forget about your contact details at the end! Most vacation rental sites have a place for your contact information, but it is good to add a few details to the end of your vacation rental description. For instance, you can say:
Call me at 123-4567 to answer your questions.
Start Writing Attractive Vacation Rental Descriptions!
Creating an amazing rental description starts with the basics. You want to lay out all the important information, then add some excellent descriptive words to help renters learn more about your rental. Moreover, it is crucial to leave your rules and contact information at the end.
