Favorite hotel logo designs [December 17]
Each month I share 5 hotel logos that I find particularly creative, authentic or a very good translation of the hotel behind it. This month features both modern logos, illustrations and typography!
Hotels and Christmas: 3 successful social media ideas
Christmas is the perfect time of the year to engage your hotel guests both online and offline. Here are some successful social media ideas!
The 5 success ingredients in the Sheraton Go Beyond hotel commercial
Video is probably the best marketing tool for your hotel out there at the moment. A good commercial shouldn’t feel like an ad – it should be a story. Sheraton has done this very well in this next video.
Convince potential guests with reviews – Social Media for Hotels #2
Reviews. They can be wonderful, overly positive, and they can drive you crazy. But the truth is: your potential visitors care about them. Reviews can make or break your property. And that’s exactly why you should pay attention to them.
Freestyle Friday – Logo Design for Restaurant & Bar “Bourbons”
In order to improve my skills, I have started a new project called ‘Freestyle Friday’. I work on a logo design each week. This week the client was Bourbons.
4 lessons from the webdesign of Olympus Villas
Learn more about webdesign for hotels: what works, what doesn’t? A look at imagery, navigation, user experience and branding on the Olympus Villas site.
Engage with your guests through polls – Social Media for Hotels #1
We all want more engagement on our hotel’s social media channels. A poll post is a great way to do this. In this post I explain how to use them.
Hotel webdesign lessons from the Tradewinds Hotel
Twice a month I share with you a hotel website design worthy to look at. I tell you what’s good about the webdesign, how it could be improved and share some key take-aways. Of course: this is all subjective and based on my own knowledge and opinion. Questions, opinions? Feel free to leave them in the comment section!